Brochure Rubric

4

3

2

1

The brochure is designed in an interesting and imaginative way. Graphics go well with the text and there is a good mix of text and graphics.  The art is colorful and detailed.
 

The brochure is designed in an interesting way. Graphics go well with the text, but there are so many that they distract from the text.  The art is colorful.

The brochure is colorful, but lacks detail and imagination. Graphics go well with the text, but there are too few and the brochure seems “text heavy”.

The brochure lacks color. It shows an attempt at detail. Graphics do not go with the accompanying text or appear to be randomly chosen.

The brochure demonstrates a logical plan of organization and coherence. It gives a vivid idea of the topic. It is easy to read. Each section in the brochure has a clear beginning, middle, and end.

The brochure demonstrates an acceptable plan of organization. It gives an idea of the topic. It is easy to read. Almost all sections in the brochure have a clear beginning, middle, and end.

The brochure demonstrates an attempt to organize the topic. It gives a general idea about the topic. Most sections in the brochure have a clear beginning, middle, and end.

The brochure lacks a plan of organization. It minimally addresses the topic. Less than half of the sections in the brochure have a clear beginning, middle, and end.

The ideas on the   brochure include clear and understandable information about the topic (what, where, when, why).
 

The ideas on the brochure include satisfactory information about the topic (what, where, when, why).

The ideas on the brochure give some understandable information about the topic (what, where, when, why).

The invitation on the project convey little or no sense of information about the topic (what, where, when, why).

The brochure contains few or no errors in mechanics.

The brochure contains errors in mechanics that do not interfere with communication.

The brochure contains errors in mechanics that interfere with communication.

The brochure contains many errors in mechanics that seriously interfere with communication.
 

Zero:  The art and information on the project are totally unrelated to the topic.

Rubric Score = _______